Privacy Policy

Pumba Parking Ltd. (“Pumba”, “we”, “our” or “us”) provides its customers and users (“User(s)” or “you”) with a mobile application platform and web services enabling 

Users to optimize the on-street parking spot searching experience. This includes providing users with on-street parking spots availability information, including live, offline and online map and routing information. Pumba also integrates, provides and collaborates with third party providers to provide additional navigation options. (the “Services”) Pumba is committed to your privacy. This Privacy Policy is intended to inform you of our collection, use, disclosure, retention, and protection of your personal information when using our Services.


Our Services include our websites at www.pumbaparking.com and any additional websites owned and operated by Pumba (the “Site”) and to our downloadable mobile application (the “App”) and related public transportation information services.


Capitalized terms which are not defined herein, shall have the meaning ascribed to them in our Terms of Use available at www.pumbaparking.com which this Privacy Policy is incorporated thereto by reference (together, the “Terms”).

Please read carefully this Privacy Policy before accessing and using our Services. By Accessing or using our service you are accepting the practices described in this Privacy Policy.  If you disagree to any term provided herein, you may not access or use the Services. Please note: you are not obligated by law to provide us with any personal information.


  • First – what is personal information?
    • Personal information is individually identifiable information about a person, namely information that identifies an individual or may with reasonable efforts or together with additional information we have access to, enable the identification of an individual, or information relating to an identified or identifiable natural person which may be of private or sensitive nature. Under certain applicable laws identification of an individual also includes any information which associates an individual with a persistent identifier such as a name, an identification number, persistent cookie identifier etc.
    • Personal information does not include information that has been anonymized or aggregated so that it can no longer be used or to identify a specific natural person.
  • Next – what and when do we collect personal information?
    • We collect personal information from you and from any devices (including mobile devices) you use when you install or have the App installed (or pre-installed) on your device, or when you use or access our Services, register for an account with us, provide us with information such as your favourites and travel habits provide, us information on a web form, run searches on our Services, update or add information to your account, or through correspondence you conduct with us.

More specifically we collect and use the following categories and types of information:


 Personal information we collect automatically when you use our Services– 

  • Information collected when installing the App
    • When you install the App (or have the App installed or pre-installed) on your mobile device, Pumba will set up a user account associated with that mobile device and create a User ID for you. This is a unique identifier generated by us in accordance with this Privacy Policy, which is necessary in order for us to provide you with our Services. After installation of the App, we will collect and use your information, including the User ID, Address and certain device information which includes your device ID or other unique identifier, advertising ID, unique device token, device type, operating system (including version and settings), as well as your device screen resolution and keyboard language, all in accordance with this Privacy Policy. We may link this information with the account created in connection with your mobile device and User ID.
  • Payment / Orders and Transactions
    • Pumba collects and generates the following types of personal data relating to such business or individual users – payment method, invoices and transaction history, driving preferences, and additional details provided by the user with respect to the services provided by Pumba.
  • Usage Information
    • We receive information from you when you access and use our Services, as follows: your IP address, tokens of social networks you choose to connect to your account (as described below), information regarding your clicks, views and engagement with the Services and with advertisements we may display on the Service, information concerning your traffic to and from the Services, your referral URL, our communications with you, your driving and parking historical searches on the Services, information about your use and your interaction with our Services, including the duration of such use; your in-app settings; and your in-app scores (“points”).
  • Geo-Location Information and other Sensors data
    • Pumba automatically collects location information such as your geo-location and your route and travel information (for example, routes and times of travel from one destination to another) in order to provide you with our Services. When using the App, we collect detailed location including GPS signals and other device sensors data such as gyro/oscilloscope sent by your mobile device for which the Service is installed and activated.
    • Pumba uses this location and sensor information to provide you with the Service and to create a detailed location history of your parking trips. This information is gathered in order to improve the service, reduce the parking time search in cities, lower the emissions and enhance the traffic flow across the city.
  • Cookies & Similar Technologies
    • We perform some of the automatic collection described above through use of cookies, web beacons, unique identifiers, and similar technologies which allow us to collect information about the pages and screens you view, the links or ads you click, and other actions you take when using our Services.
    • Please take into consideration that certain portions of such above mentioned information may also be collected from your device or software, when the Services are running in the background, i.e. when they have been launched but are not actively used.
    • For more information about our use of these technologies, and how you may exercise control over them, see our Cookie Policy at www.pumbaparking.com 
    • Please keep in mind that most mobile devices and operating systems allow you to control or disable the use of certain collectable information including location services by applications, in the device’s settings menu.

Personal information you give us when you use our Services–

Generally, this category refers to any information, data or content you actively and voluntarily create, upload, or provide to use through our Services.

  • Account Information.
    • You may choose to set up a registered Pumba User account in connection with your use of the Services. When setting your Pumba registered User account, you may actively share with us certain personal information with us, such as full name, email address, car model and residence address. Another way to create an account is through connecting and using your existing social media profiles to the App or using Google play store or Apple store account, as further detailed below.
    • Note – while our Services are available to all Users, whether or not they set up a registered Pumba User account, we note that setting up such an account may allow you to enjoy certain features in the App that are only available to registered Pumba Users.
  • Actively Provided Points of Interests (POI) Data
    • In addition, you may choose to upload specific destinations and POIs such as your home address, work address or other favorite destinations and POIs in order to personalize the Service.
    • Pumba also collects information regarding successful parkings, reports on available spots, parking replace matches with other users, User’s most-used travel and parking search routes for purposes of providing the Service, enhancing the User’s experience and personalizing the Service.

Personal information collected from other sources– 

  • Third Parties
    • We may also collect personal information concerning you, from third parties who have assured us that they have obtained your consent for such provision of information or that you have freely and publicly provided. For example, we may collect and use demographic and other information that is publicly available in an applicable jurisdiction, additional contact information, credit check information, and information from credit bureaus, as allowed by applicable national laws.
  • Social Media you elected to connect to your account
    • We allow you to share information with social platforms or use social platforms to create your Pumba account. These social platforms give us automatic access to certain personal information retained by these social networks about you. This includes your Facebook Access Token, Google Sign-In Token, advertiser ID and information from your public profile, which may include your name, gender, profile picture, age group and residency. You control the personal information you allow us to have access to through the privacy settings on the applicable social platforms and the permissions you give us when you grant us access to the personal information retained by the respective social platforms about you.



Pumba Parking LTD are the data controllers of the Personal Information collected in connection with the use of Pumba’s services.



  • Legal basis for use – We collect, process and use your information for the purposes described in this Privacy Policy based at least on one of the following legal grounds:
  • When Performing this Agreement: We collect and process your personal information in order to provide you with the Service, following your acceptance of these Terms; to maintain and deliver our Services to the User; for example, we collect your location information in order to provide you with recommended available on-street parking spots.
  • With your consent: We ask for your agreement to process your information for additional specific purposes and you have the right to withdraw your consent at any time. For example, we ask for your consent to provide you with personalized content through the use of cookies.
  • Legitimate interests: We process your information for our, and/or our third parties’ legitimate interests, while applying appropriate safeguards that protect your privacy. This means that we process your information for things like detecting, preventing, or otherwise addressing fraud, abuse, security, usability, functionality or technical issues with our services; protecting against harm to the rights, property or safety of our properties, our users or the public as required or permitted by law; for the development and enhancement of our Services; to develop new features for our Users; to personalize the Service in order to deliver better user experience; for enforcing legal claims, including investigation of potential violations of this Privacy Policy; in order to comply and/or fulfil our obligation under applicable laws, regulation, guidelines, industry standards and contractual requirements, legal process, subpoena or governmental request, as well as our Terms of Service.


  • Purpose of Use 

We may use information that we collect about you for the following purposes:

  • to provide you with and to operate the Service, including for aggregation, statistical and research purposes and creation and use of aggregated anonymous data which is all necessary to maintain, develop and improve Pumba’s services, including to determine navigation, routes, and statistical information.
  • in order to determine and ascertain User accounts; verify User identity; and enable users, if relevant, to transfer or receive payments, which may include calculation of the costs for the services,
  • to track your trips and aid you with navigation to available sparking spots;
  • to personalize the Service and content provided to you, to customize your experience with the Services, to communicate with users about their trips, including transport recommendations based on your preferences and to enable you to retrieve your information;
  • to develop, improve and customize the Service, the experience of other users and the offering available through the Service;
  • to be able to contact Users for the purpose of providing them with technical assistance, support, handle requests and complaints, and collect feedback in connection with our performance of the Services and in connection with public transportation needs;
  • to send you updates, notices, announcements, and additional information related to the Service, such as changes in public transportation services or closures;
  • to be able to reply to User online queries in connection with performance of the Services;
  • for customization and improvement of the Service’s accuracy and interface;
  • To recommend municipalities about parking strategy, for improving the parking resources available to the residents;
  • Marketing: we may use the data we collect to market our services to our users. This includes sending users communications about Pumba services, features, promotions, sweepstakes, studies, surveys, news, updates, and events. We may also send communications to our users to provide promotional information and participation in the promotions, as well as information regarding offers, discounts and promotions related to our services and services of our collaboration partners. Although we may send users communications about Pumba partners’ products and services, we do not sell users’ personal data to, or share it with, such partners or others for purposes of their own direct marketing or advertising, except with users’ consent.
  • to comply with any governmental agencies’ legal requests or court orders, and/or with any applicable law, rule or regulation, such as reporting an abusive user or fulfilling tax regulation obligations with regard to promotions and which require the use of user data; and to use the information to create statistical, aggregated or anonymous data which may be used at our discretion for any purpose.


We may share your personal information with third parties (or otherwise allow them access to it) only in the following manners and instances:

  • Third Party Services
    • We perform some of the automatic collection described above through use of cookies, web beacons, unique identifiers, and similar technologies which allow us to collect information about the pages and screens you view, the links or ads you click, and other actions you take when using our Services.
    • Pumba has partnered with a number of selected service providers, whose services and solutions complement, facilitate and enhance our own. These include hosting, database and server co-location services (such as AWS, data analytics services (such as Facebook Analytics, Google Analytics), App analytics tools including session replay records for usability and functionality monitoring and analysis (such as: Mixpanel),  e-mail distribution and monitoring services (such as Mailchimp), and our business, legal and financial advisors (collectively, “Third Party Services“). Such Third Party Services may receive or otherwise have access to our Users’ personal information, depending on each of their particular roles and purposes in facilitating and enhancing our Services and business, and may only use it for such purposes. Pumba, as the controller of the information collected from its Users in connection with the use of the Services, remains responsible for any personal information processing done by Third Party Services on its behalf, except for events outside of its reasonable control.
    • Pumba may offer you the option to link Pumba to third party services that may be useful to you, such as private parking lots services. Where Pumba detects an integration may be available (either because a third party service attempts to link to Pumba, or Pumba detects an installed service on the device which has an integration option, or you request a particular integration), Pumba will ask for confirmation to connect the accounts. If you choose to connect the accounts, Pumba will ask for your permission to share data with the third party service. You should only agree to connect accounts if you are comfortable with the third party service receiving the data set out at the time of connecting the accounts and Pumba is not responsible for the third party service’s use of data. You can disconnect Pumba and the third party service at any time and Pumba will cease sharing data with that service from the point of disconnection onwards.
  • Governmental/Law Enforcement Agencies and Legal Requests or Duties
    • We may disclose or otherwise allow access to your personal information pursuant to a legal request, such as a subpoena, search warrant or court order, or in compliance with applicable laws, with or without notice to you, if we have a good faith belief that we are legally required to do so, or that disclosure is appropriate in connection with efforts to investigate, prevent, or take action regarding actual or suspected illegal activity, counter terrorist financing verification requirements, fraud, or other wrongdoing.
  • Protecting Rights and Safety
    • We may share your personal information with others, with or without notice to you, if we believe in good faith that this will help protect the rights, property or personal safety of Pumba, any of our Users, or any member of the general public.

For the avoidance of doubt, Pumba may share your personal information in additional manners, pursuant to your explicit approval. Additionally, we may transfer, share or otherwise use anonymized, aggregated or non-personal information in our sole discretion and without the need for further approval.



  • Information regarding the Users will be maintained, processed and stored by us and our authorized affiliates and service providers in Israel,  a country offering an adequate level of protection in accordance with European Commission Decision 2011/61/EU of 31 January 2011 for the management of the Mobile Application platform and Ireland, and as necessary, in secured cloud storage, provided by our third party service provider.
  • You hereby accept the place of storage and the transfer of information as described above.


  • When you visit or interact with our Services, we or our authorized service providers may use cookies and other similar technologies to help provide you with a better, faster, and safer experience, and for advertising and marketing purposes. You can read our full Cookie Policy www.pumbaparking.com for more information.


  • We take great care in implementing and maintaining the security of Pumba’s Service and its User’s personal information. Pumba employs industry standard procedures and policies to ensure the safety of its Users’ personal information and prevent unauthorised access, disclosure and alteration of any such information. Some of the safeguards we use are firewalls and data encryption, physical access controls to our data centres, and information access authorization controls. We cannot, however, guarantee that unauthorized access will never occur


  • Service Messages
    • Pumba may contact you with information regarding our Services, or your use thereof. For example, we may notify you (through any of the means available to us) of changes or updates to our Services, including changes to these Terms, transactions performed, payment issues, service maintenance, etc. You will not be able to opt-out of receiving such service messages.
  • Promotional and Surveys Messages
    • In addition to communications that are an inherent part of our Services, occasionally we may also use your contact information to contact and notify you about new services and special opportunities or promotions we think you will find valuable and may also contact you in connection with surveys we conduct with respect to our services or in connection with on-street parking spots issues either on our own behalf or on behalf of our partners. We may contact you through e-mail, push notifications, through the Services, or any other contact methods available to us, including with the help of our Third Party Services.
    • Accordingly, we shall be entitled to call you or send you promotional content or messages by e-mail, SMS, direct text messages, web chat, marketing calls, and similar forms of communication, with your prior written consent.
    • if you wish not to receive such promotional messages or calls, you may notify Pumba at any time by e-mailing us at info@pumbaparking.com, or by following the “unsubscribe” or “stop” instructions contained in the promotional communications you receive. As for messages we send through push notifications you may opt-out of receiving such notification by changing your device or App settings.


  • If you are an EU, EEA or Switzerland person and to the extent entitled under applicable law of your jurisdiction, you may contact us to exercise your right to access personal information, to request us to make corrections to your personal information that you have stored with us, to object to any form of processing, or to have such personal information deleted or exported in a portable copy. For this, please send us an e-mail to info@pumbaparking.com, or mail your request to the EU representative with a copy to Pumba Parking Ltd., 71 Shlomo Ibn Gabirol St., Tel Aviv, Israel, and we will respond within a reasonable timeframe and in accordance with applicable laws and regulations.
  • In certain circumstances, you may request that the processing of your data be restricted, in which case Pumba will only keep it for the exercise or defense of claims.


  • We also remind you that, as a User, you may oppose the processing of your data for promotional or advertising purposes, at any time.
  • Likewise, you have the right to withdraw your consent at any time, in those cases in which it is necessary for the processing, without this affecting the legality of the processing based on the consent prior to its withdrawal.
  • To exercise the rights regarding data protection, or revoke the consents given, the User may write to Pumba Parking Ltd., 71 Shlomo Ibn Gabirol St., Tel Aviv, Israel, or to the email address info@pumbaparking.com.
  • The User may file a complaint with their national data protection authority if the User has a concern about our privacy practices, including the way we handle personal information. 


  • We will retain your personal information for as long as you maintain an account or as otherwise necessary to provide you the Services. We will also retain your personal information as necessary to comply with our legal obligations, to resolve disputes, to prevent fraud and abuse, to enforce our agreements and/or protect our legitimate interests.
  • Where we no longer need to process your personal information for the purposes set out in this Privacy Policy, or following your request to delete your Personal Information, we will delete or anonymize your personal information from our systems.
  • To use our Services, you must be over the age of Seventeen (17). Therefore, we do not knowingly collect personal information from minors under the age of Seventeen (17) and do not wish to do so. We reserve the right to request proof of age at any stage so that we can verify that minors under the age of Seventeen (17) are not using the Services.


  • The terms of this Privacy Policy will govern the use of the Service and any information collected therein. Pumba reserves the right to change this Policy at any time, so we encourage you to re-visit this page frequently. In the event of any substantial change of this Policy e, we will provide you with 7 days’ prior notice via any of the communication means available to us, or by posting notice of the change on the Site. After this 7-day notice period, all amendments to this Privacy Policy shall be deemed accepted and effective on both you and us. Except if and as stated otherwise, our most current Policy shall apply to all personal information described in such Policy.

If you have any questions about this Privacy Policy or Pumba’s privacy practices, please contact us at info@pumbaparking.com

  • By contacting us, you represent that you are free to do so and that you will not knowingly provide Pumba Parking Ltd. with information that infringes upon third parties’ rights, including any intellectual property rights. You further acknowledge that notwithstanding anything herein to the contrary, any and all rights, including intellectual property rights in such information provided, shall belong exclusively to Pumba, and we may use or refrain from using any such information at our sole discretion.